Listing:
Delisting:
Optimal space allocation:
decide which product to exclude from the portfolio.
suggest new products to include in the portfolio.
define which products and how much of it to put on shelves.
Assortment Process Pillars
Assortment optimization is based on the matching principle: find the “best” product for the “best” client. However, the tricky part is defining what “best” means and the course of action if there is no product-client fit.
There are three main pillars of the iterative assortment process: delisting, listing, and optimal space allocation.
Assortment Process Challenges
Which of the following challenges do you face?